Job Description
Job Title: Marketing Strategist
About the Role:
Are you a creative thinker who thrives on data-driven insights and strategic planning? We're looking for a Marketing Strategist who's ready to make a big impact! In this role, you'll help drive growth, elevate brand recognition, and deepen our connection with our audience through innovative marketing initiatives. You'll bring fresh ideas and a strategic approach, working with a collaborative team to create and execute marketing plans that align with our mission.
As a Marketing Strategist, you'll be at the center of planning, implementing, and fine-tuning strategies that support our business goals. Your insights into market trends, customer preferences, and performance metrics will be key as we work together to engage our audience across multiple channels. You'll have the chance to work closely with teams across the company to bring campaigns to life, measure their impact, and continuously improve our approach.
What You'll Do:
Market Research & Analysis
Conduct research to understand customer needs, preferences, and market dynamics.
Analyze data to uncover trends, audience segments, and purchasing behaviors.
Develop actionable insights to guide strategy and inform decision-making.
Strategy Development
Design and manage multi-channel marketing strategies, covering digital, social media, content, email, and event marketing.
Create brand messaging, positioning, and go-to-market plans that support business objectives.
Collaborate with key teams to ensure seamless messaging and an engaging customer experience.
Performance Analysis & Optimization
Track and analyze campaign performance to evaluate success and ROI.
Use A/B testing, data analysis, and customer feedback to refine and improve campaigns.
Prepare reports and presentations to share insights and results with stakeholders.
Collaboration & Communication
Work closely with sales, product, and customer service teams to ensure a unified marketing approach.
Coordinate with external partners, such as agencies and influencers, to expand campaign reach.
Keep all stakeholders informed on marketing initiatives, performance, and insights.
What You'll Bring:
Strong knowledge of digital marketing strategies, including SEO, PPC, social media, and email marketing.
Proficiency with marketing analytics tools (e.g., Google Analytics, HubSpot) to guide data-driven decisions.
Excellent communication and presentation skills.
A collaborative approach and ability to manage multiple projects effectively.
Perks & Benefits:
Comprehensive health, dental, and vision coverage.
Paid time off and holidays.
Retirement plan with company matching.
Professional growth and development opportunities.
A fun, supportive, and creative team environment.
Employment Type: Full-Time
Salary: $ 40,000.00 100,000.00 Per Year
Job Tags
Holiday work, Full time,